[thelist] UI: i find myself saying "click here" a lot.
rudy
r937 at interlog.com
Tue Aug 27 13:52:01 CDT 2002
> A copy of our <a>Agency AB1127 Resource Book</a> is available
> free of charge, or you can call us at (626) 334-6050 with questions.
why mention free? (marketing weenies, please sit down)
comparatively few links in the world wide web incur a click charge
"self-referential terms to avoid" -- good one, philip -- would cover this
differentiate only those links to pages that are gonna cost ya
let's toss a bone to the marketers and use the following suggestive ("call
to action") wording, by starting each sentence with a verb --
<p>See <a>Agency AB1127 Resource Book</a>
for more information.</p>
<p>Call (626) 334-6050 with questions.</p>
my rule of thumb is that link text should match the TITLE of the target
rudy
http://rudy.ca/
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