[thelist] evil buzzword alert

aardvark roselli at earthlink.net
Wed May 31 10:08:54 2000


> From: Peter Van Dijck <peter@vardus.com>
>
> We're working on a new site for the company (we do webdesign), and
> "e-volution" is winning field here for how to describe our business.

seriously, they *have* to have an 'e' at the beginning... otherwise 
they won't be taken seriously as an internet player...

if there is no 'e' at the beginning, then you need to have a '.com' at 
the end, no matter what the name is... just add a '.com' and you'll 
get respect...

failing that, anywhere you find an 'a', or better yet, an 'at' 
combination in your name, turn it into an '@' sign... *that'll* get you 
more respect...

and when it comes time for your logo, make sure you have a globe 
in it somewhere...

and if you can't sell them on that, add a swoosh... you know, all 
the big boys are using them... just some random arc that goes 
from one element of your name to another... doesn't matter if you 
sell steel cable, make sure you get a swoosh...

so... do you sell spackle?  is that your core business?  then your 
name could be:

	e-sp@ckle.com

*everyone* will buy from you, and you might even get a spot on 
good morning america...

ok... gotta go register a domain name now...