[thelist] flash detection

deke web at master.gen.in.us
Mon May 7 19:08:33 CDT 2001


On 7 May 2001, at 16:45, John Dowdell posted a message which said:

> MediaMetrix found that 96% of web-enabled consumers tested could
> immediately view SWF content. Because only about 5% of the planet is
> currently web-enabled, you may remain safely esconced in Texas, far, far
> from the midnight sun.... ;-)

Actually, they found that a percentage of THEIR SAMPLE could
view that content. 

If you want valid stats, you have to get a representative sample.
If you offer people $5 to participate in a 3-hour survey about wines,
you'll find that Mad Dog Fifty Fifty is a great value in wines.

Take a look at how they got their sample, and you'll see why
their numbers are so screwy.

deke

------------------------
 "The church is near but the road is icy; 
  the bar is far away but I will walk carefully." 
                            -- Russian Proverb




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