ads with soundtracks are anti-usability (was Re: [thelist] meta tag for charset=iso-8859-1)

evolt@spinhead evolt at spinhead.com
Thu Jun 28 17:21:55 CDT 2001


a tech news site i use has lately had an ad in the middle of technical
documents - it's the Intel ad for macroprocessing. Starts with a pic of
headphones, no sound; switches to an ANIMATED bank of subwoofers and
SOUNDTRACK of huge thumping like what comes from my neighbor's son's car
stereo.

I suggest that it's difficult to read technical material when there's that
kind of stuff going on. I'm no marketing specialist, but my whole life I've
disbelieved that annoying people earns business.

spinhead

----- Original Message -----
From: "rudy" <r937 at interlog.com>
To: "evolt thelist" <thelist at lists.evolt.org>
Sent: Thursday, June 28, 2001 3:03 PM
Subject: Re: [thelist] meta tag for charset=iso-8859-1

<snip>
> bill, that cnet page featured an ad with sound (the monkey with the
> phone -- "even a monkey could do it" -- like i'm ever gonna buy *their*
> product if they think i'm as dumb as a monkey...)
>
> thanks goodness we don't see too many banner ads with a soundtrack
>
> omigod, what did i just say?
>
>
>
> rudy
</snip>





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