[thelist] Re: Search Engines

[Øyvind Vestavik]

You don't have to pay money to get into a searchengines idexes.
The spiders of the search-engines traverse the web reading pages all the
time, There are ways to prevent them from indexing your pages (search the
web for robots.txt) and to make them index your site in specific ways.
If you are making a site about codfish you can use the metatag Keyword to
insert the word as many indexing robots make use of those, or you can
insert the Codfish-word into your text many times. A sneaky way to do this
is to insert  "codfish" any number of times using extremelig small fonts
and the same font colour as your page background so that it won't be
vivible to the user, but the robot will give it a high ranking on searches
on "codfish". There is some information on how to "attract the attention"
of spiders on the homepages of individual search-engines (no-one obey the
same rules)  or you can check out http://www.robotstxt.org/wc/robots.html

Øyvind Vestavik


On Mon, 26 Nov 2001, Shirley Kaiser, SKDesigns wrote:

> At 03:00 AM 11/26/2001, you wrote:
> ><snip>
> >What are all the things I need to do to a Web site in order to make it
> >palatable to Search engines?
> >
> >How do I go about getting into search engines without paying money?
> >
> >Is there a quick and easy way?
> ></snip>
> >
> >The best way is to keep your text.  so many designers hate the HTML text
> >renditions.  However, searchengines love text, so you have to play
> >favorites. Either your designer or the searchengines has to go.  You
> >make the call.
>
> Perhaps you could clarify what you mean by "Either your designer or the
> searchengines has to go." That statement sounds like designers can't design
> sites that work well for search engines, so it's one or the other. Is that
> what you mean or am I misunderstanding?
>
> If that's what your statement means, then I will respectfully disagree with
> this generalized statement. While I certainly agree that there are
> designers who don't know how to design search engine friendly sites, I
> don't agree that a choice needs to be made between having a designer and
> having good search engine rankings. As long as the designer is well versed
> in design for search engines, then it does not need to be one or the other.
>
> One of my specialties as a designer is designing search engine friendly
> sites, and I know that it is indeed possible for a designer to design a
> site that has very high rankings with search engines... it is part of what
> I do.
>
> So am I misunderstanding what you mean by your comment? If so, never mind.
> Either way, though, I'd appreciate your clarification of what you mean.
>
> Warmly,
> Shirley
>
> --
> Shirley E. Kaiser, M.A.
> SKDesigns  mailto:skaiser at skdesigns.com
> Website Design, Development  http://www.skdesigns.com/
> Pianist, Composer  http://www.shirleykaiser.com/
> Brainstorms and Raves http://www.brainstormsandraves.com/
> Moderator, I-Design http://www.adventive.com/lists/idesign/summary.html
>
>
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