[thelist] BRANDING: what makes up a brand?

sorry for offending you john. but i do think the topic is relavent to
web development. you even conceded the fact that "we are often charged
with producing material consistent..." etc. it makes sense to me to say
that "branding" and what makes up a brand are integral parts of building
(or developing if you prefer) a website.

maybe the topic should be refined, what then would you suggest?


chris.

> -----Original Message-----
> From: John Corry [mailto:webshot@members.evolt.org]
> Sent: Friday, July 26, 2002 4:46 PM
> To: thelist@lists.evolt.org
> Subject: OT: [thelist] BRANDING: what makes up a brand?
>
>
>
> > > I believe there are entire books written on this topic...
> > >
> > > E
>
> What does this have to do with web development?
>
> I mean...OK...so we are often charged with producing material
> consistent
> with a brand and preserving style/identity across multiple sites, etc.
> But I don't think such a broad topic as 'what makes up a
> brand' is best
> discussed on a list that has a *specific* purpose of being a web
> development resource.
>
> I can't think of any 'brand design' books or mailing lists to
> recommend...perhaps a visit to google?
>
> <tip type = 'photoshop'>
> Want to play an action on a group of pictures btu still have
> the options
> for one of the commands (like, curves, unsharp mask or save for web)?
> Click the little box to the left of that command in the
> actions palette.
> </tip>
>
> John Corry
> Neon Cowboy Design
> http://www.neoncowboy.com
> mail : john@neoncowboy.com
> phone : 808.572.8494
>
>
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