[thelist] Track web site traffic

raditha dissanayake jabber at raditha.com
Mon Jul 5 11:33:47 CDT 2004


Ken Moore wrote:

> Hi all,
>
> I manage several web sites. They have asked me to measure the 
> effectiveness of their ad campaigns by tracking weekly traffic. I do 
> not need to put a hit counter on the site, only record the data. I 
> have a MySQL database in use.

putting a hit counter is most definitely the last thing you want to do 
on a commercial website. What you need is a log analyser. That topic has 
often been discussed in this list and opinions vary as to what's the 
best analyser. my own opinion is that it's analog.

You might be interested to know that adwords has a special feature which 
let's you easily determine the conversion rate for adwords ads.

hope this helps.

-- 
Raditha Dissanayake.
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