[thelist] common marketing/advertising misconception (was RE:spammers/spambots)

Joel D Canfield Joel at BizBa6.com
Thu Jul 30 12:15:16 CDT 2009


> > I'm not aware of any evidence that it does.
> 
> Ahh, but do you have any evidence that it doesn't?

slipping over into the rules of debate and logic, our goal would be to
prove a positive (a single instance where spam sells) rather than
disprove a negative (in every single purchase made, spam was NOT a
factor.)

@Symeon: interesting link, which, to some extent, simply muddies the
waters, but interesting, nonetheless.

@Barney: "There is massive business in selling to the dim, desperate, &
doomed."

no doubt. I wish the Ars article Symeon linked was more definitive, but
reading the article, it started out "12% of people buy from spam!" and
ended with "12% of the people we talked to had thought about clicking on
a link in a spam email to see what it was about" more or less. 

in my head, at least, the jury's still out. still interested in data,
though.

joel




More information about the thelist mailing list