[thelist] SEO optimization

Nan Harbison nan at nanharbison.com
Thu Apr 25 05:01:01 CDT 2013


I will have to ask them what other terms, but I know they tried /lodgings/.


-----Original Message-----
From: thelist-bounces at lists.evolt.org
[mailto:thelist-bounces at lists.evolt.org] On Behalf Of erik mattheis
Sent: Wednesday, April 24, 2013 9:02 PM
To: thelist at lists.evolt.org
Subject: Re: [thelist] SEO optimization

The site is on the first page of results for /concord bed and breakfast/ and
/concord inn/ - are they desiring to be high in results for a more general
search? What searches?
On Apr 24, 2013 5:02 PM, "Nan Harbison" <nan at nanharbison.com> wrote:

> I tried this:
> https://www.google.com/search?q=site:concordmass.com
> It just comes up as a regular Google search and the site did come up. 
> Does this just mean that Google is aware of the site?
>
> I did all the stuff suggested by the Google starter guide over a year 
> ago on this site.
>
> Should they use a URL with their inn name in it? Does that matter? 
> Right now hawthorneinnconcord.com redirects to concordmass.com. But 
> thehawthorneinn.com is available, maybe that is better?
>
> Thanks,
> Nan
>
> -----Original Message-----
> From: thelist-bounces at lists.evolt.org
> [mailto:thelist-bounces at lists.evolt.org] On Behalf Of Sarah Adams
> Sent: Wednesday, April 24, 2013 9:41 AM
> To: thelist at lists.evolt.org
> Subject: Re: [thelist] SEO optimization
>
> > The B and B is The Hawthorne Inn, but their URL is 
> > http://www.concordmass.com Of course another inn owns 
> > hawthorneinn.com, but I keep telling them that hawthorneinn 
> > (hawthorneinnconcord.com, concordhawthorneinn.com)  needs to be in 
> > their URL, that concordmass.com is very confusing.
> >
> > The second one is
> > http://www.mopssuperiormaids.com
> > which needs more content, I know that.
> >
>
> They are there:
>
> https://www.google.com/search?q=site%3Aconcordmass.com&ie=utf-8&oe=utf
> -8&aq= t&rls=org.mozilla:en-US:official&client=firefox-a
>
> https://www.google.com/search?q=site%3Amopssuperiormaids.com&ie=utf-8&
> oe=utf -8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a
> You can get this by searching:
> site:yourdomain.com
>
> So it is more a question of where they are showing up (if at all) for 
> the key words you type in.
>
> The best thing you can do for SEO is have good content which uses the 
> appropriate key words and/or phrases frequently, but without stuffing 
> them in there unnaturally. The second best thing you can do is have 
> good quality links from other sites that are easily found using 
> Google. There are lots of great SEO resources out there, such as 
> Google's SEO Starter Guide:
> http://bit.ly/10zkQKa
> Be wary of the unscrupulous SEO sites and consultants, there are tons 
> of them. I highly recommend subscribing to the High Rankings 
> newsletter if SEO is or will become a significant part of your job:
> http://www.highrankings.com/newsletter/
>
> Sarah
> --
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