> At 03:27 PM 7/19/2002, martin.p.burns at uk.pwcglobal.com wrote: > >Turns out they've chosen 'Braxton' > >http://news.bbc.co.uk/hi/english/business/newsid_2137000/2137532.stm > > <quote> > > According to Deloitte, the new name "is consistent with our > brand values > because it is just the type of smart, practical solution that we would > recommend to our clients". > > </quote> > > What the HELL does *that* mean? What "brand values" does the > name "Braxton" > suggest? If you asked me, I'd think of Toni Braxton, the > sultry seductress, > er, singer. Hey, maybe she'll sue. :p> I immediately thought of Branston Pickle Not sure that helps their case?