[thechat] More consultancy name changes

Paul Cowan evolt at funkwit.com
Sun Jul 21 21:09:00 CDT 2002


Martin wrote:
> Turns out they've chosen 'Braxton'
> http://news.bbc.co.uk/hi/english/business/newsid_2137000/2137532.stm

As in, "Braxton Hicks", the fake labour contractions that many
pregnant women have early in the pregnancy, long before the onset
of real labour? Wow.

The ideas for possible slogans are endless:

"Braxton Global: We'll push you harder."
or
"Braxton Global: Trust us, this is nothing."
or
"Braxton Global: It will get worse later."
or
"Braxton Global: Just a few more months of discomfort left now."

Paul




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