[theforum] google AdSense makes dollars (as well as sense)

[Martin Burns]

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On 13 Jun 2004, at 02:10, Lachlan Cannon wrote:

> Martin Burns wrote:
>> However, you missed my point which was that the beo ads are 
>> themselves a nice wee revenue stream which pay a chunky percentage of 
>> what are likely to be evolt's ongoing hosting costs, and until such 
>> time as we *need* the money, we don't need to put them anywhere else.
>
> Isn't that a little short-sighted? What if we don't *have* the time to 
> gather something?

Given the amount we have in the bank, it's extremely unlikely that 
we're going to need extra cash in a hurry.

> Like I pointed out in my other email, I can see plenty of uses for 
> money for other purposes around evolt and *now* too. Hosting expenses 
> are not the be-all and end-all of expenditure that we may be in need 
> of. As Morgan points out, SitePoint pays for (certain) articles now. 
> They pay for people to update topic-specific blogs for them, and it 
> works.

If you have a proposal in mind, propose it. If we find that we need 
more money than we currently have available to support it, we'll think 
about how to get it at that stage.

I am not at all comfortable with the idea of raising 'just in case' 
money to pay for activities that haven't even been proposed, when we 
have $2k+ in the bank. *Especially* if it requires putting ads on one 
of our core activities (ie weo or any of the lists), which we've 
historically been strongly against. Come up with a damned good reason, 
and you may persuade enough people, but we're not there yet.

Cheers
Martin
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