[thelist] OT (verbage)

Erin Kissane ekissane at sapient.com
Fri Aug 11 13:59:05 CDT 2000


My personal favorites:

"to leverage."  As in, "we'll leverage that message.
"to message." As in "we'll message this as strongly as possible."

 and today's winner:
"to craft verbiage."  As in TO WRITE, for the love of GOD.

I heard it four or five times yesterday.

> -----Original Message-----
> From: Chris Danek [mailto:Chris.Danek at cmgisolutions.com]
> Sent: Monday, August 07, 2000 1:03 PM
> To: thelist at lists.evolt.org
> Subject: RE: [thelist] OT (verbage)
> 
> 
> Not entirely. Buzzwords give flesh to new ideas that cannot 
> be encapsulated
> shortly and conveniently otherwise.
> 
> cd
> 
> > << That's the problem with most buzzwords. They're euphemisms.
> >
> > And that's what they are intended to be: vague, misleading 
> terms that
> > communicate something non-commital so the person using the
> > buzzword cannot be
> > fully responsible for the actuality being different from 
> what the person
> > thought was said.
> 
> 
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