[thelist] How long is a usability piece of string?

[the head lemur]

> Here's question for you:
>
> How many person/days would you expect a credible usability
> workstream to take for a reasonably large site (would typically
> include both product and non-product info, and shopping)?

it's a little early here but I'll take a swing at it.



testing usability and getting results.

long and excruciating

find a usability firm and spend a large quantity of money.
wait weeks for the report.

Quick and dirty results before your eyes.

Go to public library with internet access armed with credit card (Preferably
companies:)

take  quantity of 10 dollar bills or equivalent. (200 bucks 20 people)

Testing scenario

Comparison and Purchase

I want to COMPARE the Product

- less than 2 minutes -

here's YOUR product,
here's the OTHER product,
here's the value proposition,

(browsers into buyers - here is the fork in the road. at this point you need
to ask based on their seeing the value proposition if they are ready to buy.
if not you will need to find out what questions they have.)
here is the order form
- or -
here is the request form for more information.

selling product
I want to BUY the product

- less than 1 minute -
here's the site,
here's the product,
here's the order form,
here's my information,
here's your confirmation.

The library will work for you best as you will get a cross section of people
who are looking for information.
tech tip clear cache between testers