[thelist] Beervolt London TONIGHT

[martin.p.burns at uk.pwcglobal.com]

Memo from Martin P Burns of PricewaterhouseCoopers

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Many apologies for the crosspost - I'd probably jump on
anyone else, I know, I'm crap. My one excuse is that
thechat hasn't been going long enough for me to be
comfortable that all the people are on it.

Beervolt London is taking place tonight, starting at
The Old Coffee House, on Beak St,
just off the south end of Carnaby St:
<http://uk2.multimap.com/clients/browse.cgi?client=M6&GridE=529342&GridN=180943&width=700&db=ap&addr1=The+Old+Coffee+House,+49&addr2=Beak+Street&addr3=London&pc=W1F+9SF&SUBMIT=Find!&height=400&client=M6>

at 7pm (meet & 1 drink)

It then will up sticks and head round the corner to
Wagamama, on Lexington Street:
http://www.wagamama.com/wayto/london_soho.htm
at around 7:30

See you later

Cheers
Martin

<tip title="Content & Campaign Management Systems">
Your 2 CMS systems come head to head with an almighty
*smack* when you're doing personalised content.

Your Campaign system will hold information about the
user you are serving, along with any profiling/segmentation
you have on her.

Your Content system will have the appropriate content assets
which she should receive.

Between the 2 systems, someone has to match A with B according
to a set of rules, and send it out to the Web server.

Most vendors of either tool will claim that they are best placed
to do this job.
</tip>


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