[thelist] Late-night call for opinions
Susan Wallace
susanhw at webcastle.com
Mon Aug 13 00:24:05 CDT 2001
Hi Martin,
(FYI I am also a Mom with teenagers, and it's late so if this is a little
scattered, I apologize)
First of all - VERY nice site - easy to use, *outstanding* content - and an
excellent message! I did not have any trouble with the pages loading or
anything "looking strange", except for a few scripts but you mentioned that
so I won't outline them. For the most part, I agree with what Sandy said
(especially about the "Death of an Innocent" story) and I have a few
comments/suggestions:
The content is outstanding, but it sounds like "preaching" because it is
written in such a textbook fashion, and the presentation is not shocking
enough (IMHO) to get your target audience to continue to click. (I see one
of my kids rolling her eyes and clicking out quickly - maybe that's just me)
I would suggest using a different approach - get their attention with
something that's "cool" and then stop it with a reality check.
Maybe something visual to go with the items that you listed - except "slang
it up" a bit - I am sure that someone can help you with some generic slang
as that is subject to your area of the world, it would work to use words
that kids use like "buds" instead of Friends, Chillin' instead of
socializing, puking instead of vomiting - I know that's gross, but it would
definitely get some attention and make a point.
Bringing some of the trauma content to the front is a good idea - perhaps
the "reality check" could be the comments you have from teens in
Experiences who you describe as "people who made some pretty bad choices or
who had someone make a bad choice for them and are now having to live with
the consequences, at least those of them who survived"...my personal visual
there is a really large font with some kind of cliche... I'm not very good
at this but perhaps it will spark an idea for you or someone else to build
on.
It also seems like your content warrants a double audience -
parents/educators and teens - considering your stated audience, I would put
"page 3" (as you click in) of Trauma as the main page of Trauma, and then
include in that list a summation of the information you had on the first
two pages.
i.e.:
Click Trauma, get a page with:
Explore the inner...
Which part of your...
Do you know...
ADD: Who are the trauma team, and what do they do? What is a neck brace for?
What happens after...
That will bring the content that IMO kids would stick around to read to the
"front" while including the rest as a bullet point - more or less... On
pages with the "short attention span" content, you could put a link for
parents that would go to more detailed information than a kid may want to
read.
HTH!
Susan Wallace
BTW - This is a very valuable addition to the Internet, thanks for sharing!
>The url to begin with is
>http://www.partyprogram.com/introduction/index.html.
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