[thelist] Site Critique requested

[Marc Seyon]

Andy, aside from the layout not working as described by others, I'm 
wondering about the Amazon logo under Associates.

Yes, we of the web development community (should) know what that means, but 
will a client? I've seen a letter from one company claiming to be 
affiliated with Yahoo, E-Bay, Amazon, AOL, etc. This letter was sent to 
various companies in an attempt to drum up business, one of them being a 
client of ours - it's obviously good marketing speak to ally yourself with 
such big names. But when we told the client what this "associate" and 
"affiliate" status really meant they were most displeased.

Technically there's absolutely nothing wrong with calling oneself an Amazon 
Associate, but morally, is it right to do so in this manner?

I apologise in advance if no one else sees this as being somewhat duplicitous.

At 10/8/2001 03:30 PM, you wrote:
>Hi list,
>
>I've finally got around to doing some work on my own site and would request
>that some list members could give the initial design a once over.
>
>     http://www.creed.co.uk/test/