[thelist] UI: i find myself saying "click here" a lot.

Chris W. Parker cparker at swatgear.com
Tue Aug 27 13:59:01 CDT 2002


> -----Original Message-----
> From: rudy [mailto:r937 at interlog.com]
> Sent: Tuesday, August 27, 2002 11:51 AM
>
> > A copy of our <a>Agency AB1127 Resource Book</a> is available
> > free of charge, or you can call us at (626) 334-6050 with questions.
>
> why mention free? (marketing weenies, please sit down)

it is no longer referred to as free.

> let's toss a bone to the marketers and use the following
> suggestive ("call
> to action") wording, by starting each sentence with a verb --
>
>     <p>See <a>Agency AB1127 Resource Book</a>
>               for more information.</p>
>     <p>Call (626) 334-6050 with questions.</p>

> my rule of thumb is that link text should match the TITLE of
> the target

good thumb. i mean rule.


chris.



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