[thelist] Paypal and usability

Dan Romanchik dan at danromanchik.com
Mon Oct 20 13:27:28 CDT 2003


Why not do both? I accept both PayPal and have a merchant account. Having
both makes it easier for customers, and should result in more sales.

Dan
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Dan Romanchik - Web Developer
Proprietor, Quality Technical Book - QTB.Com
dan at danromanchik.com, 734-930-6564

----- Original Message -----
From: "Kathy Long" <kat at katandmouse.com>
To: <thelist at lists.evolt.org>
Sent: Monday, October 20, 2003 2:16 PM
Subject: [thelist] Paypal and usability


> About a year ago we had a discussion about Paypal and usability
> problems surrounding it's requirement to log in before purchase.
> Supposedly, there are now some 30,000,000 Paypal users, and some other
> evidence that states many buyers prefer to pay through Paypal. So
> what's the consensus now? I have a client who wants to sell 1 product
> online. She does not want to pay for a gateway just yet, but is willing
> to get a merchant account as I've encouraged her to do. Am I wrong,
> though. Should she avoid those merchant costs and just go through
> PayPal, or will the merchant account pay for itself in the long run
> because she'll attract more buyers? In other words, will she be losing
> or gaining customers if she only offered payment through PayPal? Any
> statistics on that?
>
> Kathy
>
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