[thelist] client to post video
M. Seyon
evoltlist at delime.com
Mon Apr 3 22:47:46 CDT 2006
Message from John Dowdell (4/3/2006 01:01 PM)
>Recap: Every three months for the last 7-8 years, NPD/MediaMetrix asks
>members of their regular consumer focus groups
<snip>
>Content from Flash Player 7 was viewable by about 95% of consumers
>tested in December,
<snip>
>HALF THE WEB HAD ITS CLIENTSIDE CAPABILITIES UPDATED IN ONLY THREE
>MONTHS
Sorry, I know this probably goes against all the rules of statistics and
data analysis and survey conducting, but I've never bought into the theory
of "These are the results we found based on our study of 2000 people
therefore it must be valid for the other 6+ billion in the world."
A more accurate statement, to me, would have been, "Half of our sample
audience had its clientside capabilities..."
Also I believe the npd page you link to states clearly at the top of the
table with the 97% claim,
"Results (US only)".
<tangent>
Why don't I pay these US-centric surveys much heed? I'll give you one
reason - those genius geographers still haven't figured out that it's not a
good idea to lump the Caribbean in with Latin America, because then they're
tempted to pre-guess that they're Spanish speaking and push Spanish content
at us (VISA's website does just that). All well and good in South America
where probably 90+% speak Spanish natively. But for more than half of the
Caribbean, this does not hold true.
</tangent>
regards.
-marc
--
Trinidad Carnival in all its photographic glory. Playyuhself.com
http://www.playyuhself.com/
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