[thelist] h1 as business name or content

Steven Streight steven.streight at gmail.com
Mon Jan 22 12:01:20 CST 2007

I think the worst thing you can do is have "Home Page" or "Welcome" as title
that appears in bookmark links.

On 1/22/07, Adam Audette <pubs at audettemedia.com> wrote:
> At 10:36 AM 1/22/2007 -0600, Christian Heilmann wrote:
> >Don't let the brand stand in the way of people finding your content.
> >Brand names as keywords only work for known brands or in ebay
> >listings.
> My first post here. Just wanted to say I agree in theory, but it
> always depends on what you're targeting. For instance if I was
> targeting list management software, and my company name was "List
> Manage Ware, Inc" I might want that in the title tag.
> Just to provide overview, here's how I try to use header tags:
> Overall theme:  title
> Main heading:   h1
> Sub-heading:    h2
> etc...                  h3-
> I like to use the title and h1 together, varied thematically. So
> the main heading on the page agrees w/ the title tag but narrows it
> just a bit. This seems to be a good system for real humans looking
> for info and SE bots. Then, h2 provides sub-heading and confirms /
> customizes the ideas on the page. h3 is about as far as I go with
> this.
> -Adam
> ---------
> Adam Audette, Publisher / Moderator
> LED Digest | marketing discussion list
> http://www.led-digest.com : since 1997
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Steven Streight aka Vaspers the Grate
Web Usability. Blog Revolution. Online Marketing.


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