[thelist] Impact of domain name in google ranking

Jonathan Snook jonathan.snook at gmail.com
Wed Jul 25 14:39:41 CDT 2007

On 7/25/07, Paul Waring <paul at xk7.net> wrote:
> I think Google uses the country extension (if one exists) to rank sites
> if you're searching on a local site (e.g. google.co.uk), but it's only
> part of the formula and I don't think it will make enough of a
> difference to be all that important. If your content is in English then
> Google won't omit your site from its results just because it has an
> extension for a country whose first language isn't English.

That does seem to be the case, in that you'll potentially receive
better ranking within the country. For example, a search for
"Jonathan" brings up my site somewhere around #10 but in Canada, it
comes up at #3. (not that I ego surf or anything. *cough*)

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