[thelist] site check please

John Allsopp john at johnallsopp.co.uk
Wed Mar 5 06:03:02 CST 2008

Nan Harbison wrote:
> Hi All,
> Can you please look at the site I am working on at the moment? 
> www.braintrustinc.com

Hi Nan

I'm more of an Internet marketeer (stop hissing at the back) and 
usability kinda guy nowadays and for me, it looks great but:

1) there's too much header. It seems to take up too much of the page for 
no real (functional) reason
2) I get a vague idea of what you're doing, but it's a walking in 
treacle thing. You're trying to get me to understand what you're doing 
all at once. Better to sign me up with "Are you a company? Find 
professionals who will answer your questions for free and work by the 
hour" and "Are you a specialist? Find work here", or similar and then 
create a program of gradual, easy, hints and tips type stuff, or a few 
pages of signup that gradually make the point. Think of the signup to 
Facebook or similar.

I don't know if that's all within your remit, but thought I'd contribute 
that. Irritating at this stage, I'm sure :-)


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