[thelist] Email Marketing - client keeps getting accountsuspended

[Chris Dempsey]

Appreciate the comments Joel.  I know my query was a little vague, I
suppose I just wanted confirmation that our own thoughts are valid and
that any other email marketing provider would have the same policies as
Constant Contact.

> Why were they suspended the second time?
Just the sheer volume of spam reports.  The mailing list is years old so
some people on it probably won't even remember signing up, plus the
email goes out from the client group name rather than their individual
operator names who people are more likely to be familiar with.

> CC is telling them their list is faulty. if it's full of garbage, the
solution is to clean up the list.
Totally agree, I think the problem comes from the client previously
being able to email the full list via Outlook or similar with no
repercussions and now they are a bit frustrated as the emails do
generate significant business for them.

I think maybe some client education/training is the way forward.

Chris

-----Original Message-----
From: thelist-bounces at lists.evolt.org
[mailto:thelist-bounces at lists.evolt.org] On Behalf Of Joel D Canfield
Sent: 12 January 2009 18:15
To: thelist at lists.evolt.org
Subject: Re: [thelist] Email Marketing - client keeps getting
accountsuspended

> - any other comments or suggestions?

my first suggestion goes back upstream a ways: when someone signs up for
something free, email the download link to them. pretty much guarantees
you'll get a valid address, but at the very least, you'll weed out the
dead ones.

> They cleaned it out some, got access back and were suspended again
> following the second email.

Constant Contact can provide a report of all bounces due to nonexistent
address. if all those are removed, shouldn't that solve the problem? why
were they suspended the second time?

CC is telling them their list is faulty. if it's full of garbage, the
solution is to clean up the list. if they've annoyed CC enough by
sending out two dirty lists, they can't expect CC to be accessories to
spamming, right?

perhaps I'm not clear on what problem we're trying to solve.

joel

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