[thelist] Link Text and SEO
Symeon Charalabides
symeon at systasis.com
Sun Jan 18 09:18:24 CST 2009
Fred Jones wrote:
> He says that the text matters for SEO in Google.
>
> Is this right?
Yep, incoming hyperlink text matters quite a bit for your SE ranking.
Lots of webmasters do a campaign like this, asking webmasters in charge
of incoming hyperlinks to amend the link text to their wording of choice
(something ladden with juicy keywords).
His request is valid, although I do find the text annoyingly long and
marketese. If you want to decline, you can always remind him that he's
still getting the hyperlink, which is better than nothing.
--
Symeon Charalabides (cosmopolite trainee)
-----------------------------------------
http://www.systasis.com
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