[thelist] A question of semantics and tags

aardvark evolt at roselli.org
Thu Oct 22 08:00:34 CDT 2009

On 21 Oct 2009 at 22:13, Julian Rickards wrote:
> The only page that can be difficult is the home page of a site. Sometimes
> the page is constantly changing, possibly because the products on sale
> change from day to day or week to week. Sometimes the home page is really a
> gateway to the various sections on the site. I might agree that the only
> constant on this type of page is the business name and would concede that
> marking up the business name and slogan with H1 and H2 would be acceptable.

i would argue that it's just as easy for the home page... regardless 
of your layout, the home page usually has some sort of hierarchy and 
can be represented with appropriate headings...

if your home page has two or three competing messages, perhaps then 
your h1 is the company name and each message is an h2 (i wouldn't 
ever make the slogan an h2)... if you have promotionals or other bits 
that are sub to each of those, they get h3 and so on down the line... 
even if your highlighted products changed hourly, you should have an 
understanding of where the "highlighted product" block of content 
fits within that hierarchy...

if you attack your home page content as content (what's the message, 
the call to action, the priorities, etc.) and look at it from an IA 
perspective, then you're probably in good shape... if you look at it 
as a design problem first, then you may have trouble identifying your 
structure (or your message and so on)...

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