[thelist] QR Codes

Bob Meetin bobm at dottedi.biz
Mon Apr 18 20:41:43 CDT 2011

On 04/18/2011 07:30 PM, Frank Marion wrote:
> On 2011-04-18, at 9:06 PM, Bob Meetin wrote:
>> The client forwards to me a message from someone she works with saying that it is important that we add the QR code (barcode) to the site.  Fine, it's easy to do, but in that I've never heard of it before not via this forum orwww.highrankings.com, I wonder of the perceived value.  I ask the question.  Feedback anyone?  -Bob
> I've had requests to do the same, for a realtor, and on her street signs. I can see the value on a sign, or print media. Allows you to encode crazy long urls, etc, but I don't perceive the value of putting it on the website itself, that what those funny things called "URLs" are for. My guess? It's another one of those things that fearful clients buy from marketers. "Get on the bandwagon or go broke!".
> I've got a really great track record for seeing value in web trends. But then again, I completely flopped on Twitter, figuring it would never go anywhere, so make my two cents with a grain of salt and call me in the morning.
> -- 
> Frank Marion
> lists [_at_] frankmarion.com

Yeah I think a similar origin.  The person who passed along the request to my client appears to be a realtor, is suggesting that it is useful to the audience with good cell phones who can scan the info. But still trend vs value?  I searched "qr code" on the SEO website and got nary a result.  So I'm a little skeptical.

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