[theforum] Re: google adwords: next step
Martin Burns
martin at easyweb.co.uk
Mon May 10 15:50:40 CDT 2004
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On 10 May 2004, at 19:47, Mike King wrote:
> I totally agree that we need people to manage projects like beo
> adverts and the weo redesign. There must be a number of projects that
> have died a death because no-one 'owned' them.
And, on the other hand, projects that *have* succeeded (beo mirrors,
leo/beo/deo move) where someone (or a very small group of people)
*have* owned them.
> Personally, I feel that we need someone to drive evolt.org forward.
> Someone with a vision of what evolt shoud be, and the backing of the
> rest of the members to get it done, or at least on the way to getting
> it done. A CEO, if you will. Not permanent, but elected and with some
> power of choice.
I think so. Without at all wanting to sound gripey about it, steering
*could* have taken that role if it had chosen to do it... It didn't, so
we are where we are. I think the two sides to that suggestion are a
great balance - the person in question has the power not as of right,
or by 'being here longer', but by being loaned it by the organisation.
> There's questions we need to ask ourselves. I belive it will take
> someone with a leadership role, to take evolt forward:
>
> - Are we extinct. Is there a need for an evolt.org in the current
> working-web world?
And/or is the need the same one as in 1998?
At the time, the majority of the issues the web-working population
faced were very low-level coding ones - HTML rendering, building
everything from scratch with ASP/Perl/whatever because standards were a
total joke (ok, not *that* much has changed :-) ) and there were no
pre-packaged tools[1] to do many basic web content tasks like workflow,
session/authentication management and so on.
[1] Unless, maybe, you had $100k+ to splash
And looking at thelist, many of the topics are still at that level.
Which is fine if you're a junior coder, but doesn't really give members
any benefit once they've got past it. I'm sure all of us who've been
here a while have had experience with just not getting questions
answered, or even not feeling that the higher tool we use isn't being
used by anyone else.
Kind of a related, personal rant that will I'm sure draw "But Martin,
our members don't work for the kind of clients you do" responses. I'm a
wee bit fed up with the assumption that evolt members only deal with
small clients who think paying over $1000 for a site/system is
outrageously expensive. While that may be true for many, the assumption
that it's always so is a bit limiting. I'm sure that there are either
members who are currently facing the same larger client and/or more
expensive software issues I am and they're just hiding, or we're
putting them off, when something evolt-like would be useful for them.
Example today: I've been beating my head on a brick wall with Kana
Marketing Automation:
http://www.kana.com/solution/marketingsolution/campauto.aspx
and the only place I felt I could go to for support, to ask the basic
type of "I'm not being stupid, this *should* work, right?" question,
was the vendor.
Right, rant over. You can now scourge me for working for large clients
at overpriced rates (which i see precious little of).
Cheers
Martin
- --
Now playing on iTunes: "Delilah" by The Sensational Alex Harvey Band
from 'Delilah' - a hit from way back in 1975
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