[thelist] The Evils of the Splash Page
martin.p.burns at uk.pwcglobal.com
martin.p.burns at uk.pwcglobal.com
Thu Nov 30 13:57:34 CST 2000
Memo from Martin P Burns of PricewaterhouseCoopers
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Mark
If this is for an intranet, then you've got a massive ROI case -
a views per staffmember per day x
b seconds to get past it x
c staffmembers x
d fully loaded cost per staff-second x
260 working days per year.
(oh, plus your fee for doing it)
It comes to a very large sum.
Jakob's got an outline in his book:
http://www.amazon.co.uk/exec/obidos/ASIN/156205810X/martin043
plus this is all about ROI of usability:
Cost-Justifying Usability
http://www.amazon.co.uk/exec/obidos/ASIN/0120958104/martin043
Cheers
Martin
Please respond to thelist at lists.evolt.org
To: thelist at lists.evolt.org
cc:
Subject: RE: [thelist] The Evils of the Splash Page
If they want it, of course we'll give it to them. I just think as consultants
it's our responsibility to give them an accurate picture of how it interferes
with the usability of the site.
Particularly with an Intranet, the first page people see on a *daily basis* has
*got* to be useful...an Intranet is first and foremost a business tool, so
photo's, cute pictures, etc. take a back seat to giving the user immediate
access to relevant information.
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