[thelist] Dangerous Colors

[martin.p.burns at uk.pwcglobal.com]

Memo from Martin P Burns of PricewaterhouseCoopers

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Blue chips are like this. Ad agencies are like this. Ad agencies working for
blue chips are the *worst* - they ask for Pantone accuracy.

Cheers
Martin





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Subject:  Re: [thelist] Dangerous Colors



aardvark wrote:
>
>yep, but ever worked with an ad agency?  two things always give
>them cramps -- lack of text control, and lack of precise color
>control... they'll look at something on every monitor in the office
>and even if it's great on 9 out of 10, they'll still ask you to fix it...
>this is from experience with over 10 agencies...


hmm. the color-nitpicky client seems to be some sort of urban myth on this
list. ;-) i've never had one, that complained about colors not matching
exactly with their existing CI or whatever. but then, i might just be lucky



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