[thelist] Site Promotion

Beau Hartshorne beau at members.evolt.org
Tue Jun 19 11:25:28 CDT 2001


Check this out (from Inktomi):
http://www.inktomi.com/products/search/partners/web_partners.html

So I'd like to revise (7):

Free listings:
Yahoo.com (if you're lucky and non-profit)
Google.com (free, used by yahoo for web search)
Inktomi.com (free, used by many [see above] for web search)
DMOZ.org (free, used by many for directory search)

If you have some spare time:
Lycos.com (free)
AltaVista.com (free)
Excite.com (free)

Paid listings:
GoTo.com ($?? top paid results shown on many once-popular search engines)
Yahoo.com ($199 for shopping and services submission)
LookSmart ($99 for basic submission, the directory is featured on msn,
excite, altavista)
Google.com ($8-$15 for paid ad)

So, based on your experience, the GoTo.com placement is the only one worth
paying for? What else have you tried?

Thanks,

Beau

-----Original Message-----
From: thelist-admin at lists.evolt.org
[mailto:thelist-admin at lists.evolt.org]On Behalf Of Cayley Vos
Sent: June 19, 2001 5:16 AM
To: thelist at lists.evolt.org
Subject: [thelist] Re: Site Promotion

[snip]

RE paid promotion  - the only one I personally do, or recommend to my
clients is goto.  the rest are
sketchy.  Most search engines (altavista, iwon, canada.com,dogpile,) list
the top 2 or 3 goto
results, so NOT paying for goto is a significant loss of traffic.  When
creating goto listings, I
try to be explicit with what I am trying to sell and provide a clear
description of what the user
will find after clicking the link. there is nothing to gain by tricking the
user, it will only cost
you money, and you will loose the visitor as fast as they came.

[snip]





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