Try these sources: What drives repeat visitors to your website? http://www.system-concepts.com/articles/forrester.html E-Business Essentials http://www.clipwebzine.com/article.cfm?storyid=163 Forrester Research http://www.forrester.com/ Internet Surveys and Statistics (out of date , but still an ok starting point) http://www.teleport.com/~tbchad/stats1.html Hope you find something useful. Good luck. - Sølve Horrigmoe martin.p.burns at uk.pwcglobal.com wrote: <snip> > But what I need is some benchmark, ballpark numbers to put in the business > case to say "Industry experience suggests that fixing the technical issues > and refreshing your content regularly will add roughly x% to your repeat > visitors" > > And I need to do it by end of today. > > Does anyone have figures/pointers to figures on hand to back this up? > > Cheers > Martin </snip>