[thelist] Old Browsers old Software, cut bait and move on.

[Mark Cheng]

>-----Original Message-----
>From: thelist-admin at lists.evolt.org
>[mailto:thelist-admin at lists.evolt.org]On Behalf Of Martin
>
>Mark Cheng wrote on 12/7/01 8:05 am
>
>>>No, that's not what I meant. Any project will already have variances
>>>which you won't be able to control. Adding a 10% drop in the available
>>>universe (via an explicit choice you've made) before those variances
>>>kick in could well make the difference.
>>>
>>
>>huh?  by definition you must have defined the potential user population
>>before you make assumptions.
>
>This is an additional step to "There are x,000 consumers available in
>the market, and y% of them are online and we can attract z% of them
>to the site"
>

I see what you mean.  Of course, the problem with your above statement is
that you assume that use statistics apply to the consumers.  All your
consumers may be in the 80% (or the 20%) in which case it won't make any
difference.

It is clearly a client responsibility to identify where their consumers lie.
As a designer you have to point that out to them, but carefully.  Adding
users doesn't necessarily equal an increase in turnover, revenue, profit or
customers.


>>And, at the end of the day, 10% of customers
>>is 10% of customers.
>
>The context of this is that it's *another* 10% of customers on top
>of everything else.
>
>>  It doesn't matter whether you take them out of the
>>population or one of your other assumptions are wrong.
>
>Would you make one of your other assumptions wrong by choice? No.
>
>

assumption : take as being true for purpose of argument and action.  you
appear to have assumed that adding users adds customers. hmmm.  what do you
know that we don't?


>


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