[thelist] Logo Design company graphics
Mattias Thorslund
mattias at inreach.com
Wed Jan 26 16:52:55 CST 2005
Mike wrote:
> At 11:14 26.01.2005 -0800, you wrote:
>
>> Not at all. If you talk about creating a new logo, you can get one
>> for $35.00 or $1 million, depending on your budget. The cheapo logo
>> can be just as successful as the expensive one, if it's good.
>> In the end, the success of a logo is part "magical ju-ju", which is
>> what you hope you're more likely to get by hiring some expensive logo
>> designer firm, and part marketing dollars - lots of them.
>
>
>
> That's what made me want to have it explained... Seems to me that
> to bid on logo design is even more scientific that on webdesign.
Nah. Just don't expect anyone to consider your bid if you can't part
with the copyright.
BTW, I wish to retract "if it's good", above. :-)
Bidding at a logo contest is another wrinkle of course. Make sure that
you know the rules of the contest. Perhaps it says "all entries become
the property of the recipient"...
>> If you talk about the selling of an established logo, what's
>> reflected in the price is its market recognition, paid for in
>> advertising - not the copyright itself.
>
>
>
> ... and even less the quality of the logo. Many business founders
> that don't get far, spend too much time thinking about their logo
> and their company name. Micro-soft... tsss... small and weak...
> and look at that childish windows logo. I'm a design guy myself, but
> these are the facts :P
Yes, there are a FEW other factors that makes for a successful business.
And a company can make up for a bad logo by spending more $ on marketing
:-)
/Mattias
--
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