[thechat] My baby is one year old!
chef at shiokfood.com
Thu Nov 25 08:01:06 CST 2004
No, I haven't had a kid in secret without telling you. ;)
My restaurant, Shiok, actually turns one year old on 12 December. It's an
unbelievable feeling. In fact, it doesn't feel like a year at all. It
doesn't seem that long ago that I decided to chuck a 7+ year career in IT
to follow a lifelong passion and set up a restaurant.
The first 6 months was a tough struggle as I tried to establish my niche in
this city after being taken to the cleaners by my incompetent architects.
(60% over budget and two months behind schedule wiped out my marketing budget.)
The only thing that kept us afloat was our reputation for the food we
served, which got us a small group of loyal evangelising customers. They
spread the word when we had no money to spend on any serious advertising.
We clawed our way back into an operational break-even stage and we're still
I just wanted to share that with you folks because I told thechat about my
plans before I broke it to many of my other friends and family members.
I'm planning a special event to celebrate, so I'd appreciate any
suggestions for what we should do to make it special.
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Shiok Far-eastern Cuisine
Chef's Notes: http://www.shiokfood.com/notes/
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