[Theforum] tagwear promotion ideas

aardvark roselli at earthlink.net
Thu Jun 20 08:44:53 CDT 2002

> From: Marlene Bruce <marlene at members.evolt.org>
> The main response I have to the suggestions is that evolt.org is
> pretty low key, and so far we've liked it that way. Naturally we'll
> have to become a little less so if we want to motivate people to take
> action on something, but we would have to decide on the tone
> carefully.

mass emails never really appeal to me...

footer updates, mentions on the site, stuff like that can be relatively
effective...  if active members use .sigs (like mine, below) to pimp
this stuff, too, that could help...

push it on thechat, have people update their author photos with
pics in their new hat, etc...

i just really want to resist targetted emails to our membership that,
well, will read like spam...

Read the evolt.org case study
Usability: The Site Speaks for Itself
ISBN: 1904151035

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