[thelist] Article: 20 Tips to Minimize Shopping Cart Abandonment
Stewart & Company
contact at stewartandcompany.net
Mon Oct 20 12:33:34 CDT 2003
Title:
20 Tips to Minimize Shopping Cart Abandonment
Link:
http://www.clickz.com/sales/traffic/article.php/2245891
Excerpt:
"Industry research shows up to 75 percent of shoppers abandon their
online shopping carts before completing the checkout process. I'm not
sure how comfortable I am with that statistic, but shopping cart
abandonment is a significant problem. Numerous factors influence this
rate, but I'll address those that move the lever in the right direction
this week and next."
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