[thelist] Logo Design company graphics

Mike evolt at muinar.com
Wed Jan 26 16:18:00 CST 2005

At 11:14 26.01.2005 -0800, you wrote:
>Not at all.  If you talk about creating a new logo, you can get one for 
>$35.00 or $1 million, depending on your budget.  The cheapo logo can be 
>just as successful as the expensive one, if it's good.
>In the end, the success of a logo is part "magical ju-ju", which is what 
>you hope you're more likely to get by hiring some expensive logo designer 
>firm, and part marketing dollars - lots of them.

That's what made me want to have it explained... Seems to me that
to bid on logo design is even more scientific that on webdesign.
It's a fascinating thread   :)

>If you talk about the selling of an established logo, what's reflected in 
>the price is its market recognition, paid for in advertising - not the 
>copyright itself.

... and even less the quality of the logo. Many business founders
that don't get far, spend too much time thinking about their logo
and their company name. Micro-soft... tsss... small and weak...
and look at that childish windows logo. I'm a design guy myself, but
these are the facts   :P



_____  mike s. krischker  http://webdesign-schweiz.ch/
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